Aveeno is a brand of skin care and hair care products in the United States owned by American consumer goods and pharmaceutical company Johnson & Johnson. It was founded in 1945 by Albert and Sidney Musher. A few months back, Aveeno baby care products were launched in India and the whole digital media was buzzing with its launch. It is Johnson & Johnson’s first foray into the Indian premium baby care segment. Aveeno is now present in 22 markets worldwide. According to Euromonitor figures, the brand commands a 15.5 percent share of the baby and infant skin care market, in the US.
To be truthful, I wasn’t aware about this brand before its India launch. But, when I saw its grand launch in the Indian market, I was quite excited to try it for my daughter. This is recently that I got the opportunity to review Aveeno Daily Moisturizing Lotion and I accepted the offer with full enthusiasm. As soon as, I received the product, I used it on my daughter’s body (when the courier person rang my door bell, I was giving her bath). Things get very difficult when you are in the middle of something and someone knocks your door but this was something I was waiting to arrive for a long time. So, instead of muttering, I was all smiles while receiving the product. So, I opened the packet and found this big tube of gentleness.
As I opened it to apply on my baby’s skin, a thick amount of cream came out and the tube is designed in such a way that it releases only the required quantity; doesn’t ooze out unnecessarily. As I applied the Aveeno lotion on my daughter’s body, I felt the softness and its non-greasy formula leaves the skin moisturized deeply without clogging pores of the skin. And it does what it claims – it really keeps the skin smooth and hydrated for 24 hours. I found this lotion very effective on my daughter’s skin and now I will be using this lotion only for my 3yo.
Why I recommend using this product?
• The Aveeno Daily Moisture Lotion is the #1 trusted brand of the US
• This lotion is recommended by the pediatrician in the US for its natural ingredients
• It contains natural colloidal oatmeal blended with rich emollients which help in soothing baby’s delicate, dry skin
• It is non-greasy and absorbs quickly and moisturizes the skin for a full 24 hours
• It contains no drying alcohols and won’t clog pores
• It is free of any harmful chemicals like parabens and phthalates
• It is hypoallergenic and steroid-free
• It is easily available in the market or on popular ecommerce portals
However, I have got something special for my readers here – an exclusive coupon code to experience Aveeno on Firstcry with extra Rs.100 off: AVEENOBABYMJ
Suggestion for the brand
Although, the USP of this product is its fragrance-free characteristic but I would have loved it more had it been packed with mild pleasant smell that is suitable for babies. Secondly, it comes at INR 799/- for 227gms. If I compare it with other competition brands then, the product is priced on the higher side.
DigiMother Disclaimer: Although this review is a sponsored post but I will never suggest anything to my readers, which is substandard and not genuine. This is an honest review and I highly recommend this product.